Eat My Words - The Kitchen Sink

Spoon Me mobbed with hundreds of teens

I told you Spoon Me was popular!

Literally Eating My Words at Spoon Me

In town for Spoon Me founder Ryan Combe's wedding over the weekend (see next post), thanks to the GPS in my rental car, I managed to hit two Spoon Me locations (and eat Spoon Me at the wedding) in less than 8 hours. Spoon Me is the name that Eat My Words is the most proud of creating. Ryan and his partners David and Wayne have built a cult brand that transcends frozen yogurt and has become one of the hottest franchises on the planet, with projections of 100 new stores within the next 18 months. Spoon Me is a stellar example of how a brand can take a name and run with it. (That's why we call them names with "legs".) From the best-selling "Shut Up and Spoon Me" t-shirts to the "No Spooning on Sundays" hours sign, to the Spoon Me movie quote graffiti ("You had me at Spoon Me") in the bathrooms, there are endless ways to extend the brand through wordplay. Here are photos from my afternoon visit to the original store in Salt Lake City and my late night visit to one of the new super mod locations in Sandy, Utah. Thanks to everyone at Spoon Me for treating me like a celebrity. Can't wait to come back!

 

With this ring, I thee spoon.

I spent a fun weekend in Salt Lake City, where I was a guest at the wedding of my good pal and Spoon Me founder, Ryan Combe. Great to finally meet Ryan in person, as well as his business partner, David Jaynes, who was one of the key decision makers in choosing the Spoon Me name, which of course was created by Eat My Words. I met so many nice Spoon Me peeps including the infamous Bub and Craig, as well as some of the key franchise owners including David and Ryan's dads. Ryan and his stunning bride, Alicia, are the international poster children for spooning. (And yes, Spoon Me frozen yogurt was served at the wedding.) Check out these photos from the reception... dig those sexy blue stiletto  heels, Alicia!

 

When naming worlds collide...

My naming pal (and fellow Toastmaster!) Jon Fredkove stopped by the office today for a chat. Great to finally meet him in person after all these years! I would love it if he moved here so he could work for me! (Hint, hint...)

Did you see me "slumming it" in the SF Chronicle's Travel Section?

Gerald Miller and Alexandra Watkins use the iconic Taj Mahal 

as a backdrop for a postcard-pretty photo from their vacation.

I'm just now getting around to posting this... it's somewhat work-related as I was taking a vacation from work.

Two Sunday's ago, the San Francisco Chronicle featured this photo of me and my boyfriend, Gerald, in front of the Taj Mahal (yes, the same one from Slumdog Millionaire), along with some highlights of our India vacation. I sent the photo to the paper in hopes that they would print it to show people that India was still very safe for travelers... Here's the link to the whole feature. Want to see more?  Here are two pages of spectacular photos of my trip to India. 

What's really cool is that the "On The Couch" writer, Louise Rafkin, saw the feature and interviewed us last week for her column on interesting couples. That one should be really fun.